Wordmark Sketches



Final Wordmark



Sub-Brand Marks

Horizontal Text Mark

Stacked Text Mark
Colour Palette


Illustration System







Branding for a blog that covers topics related to nutrition, recipes, wellness, health tips and advice from Registered Dietitian, Naomi Schoepp. The brand was directed to create positive connotations with food and wellness as well as incorporate a sense of the client’s own personality and whimsy.
Sub-Brand Marks
Horizontal Text Mark
Stacked Text Mark