SYC Brewing Co.
Brand Identity for an Alberta based brewery. SYC's beer (Show Your Colours) is crafted to make for an accessible and easily drinkable taste. The visual language of the brand echoes this philosophy through its simplified colour blocking and adherence to design principles of repetition and balance. Using universal primary colours, the brand celebrates the colourful individuality of its customers and a spirit of “good beer, good company, and great friends”.